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Friday, August 21, 2026The Morning Brief →Sign in
The MultipleThe Exit

A free exit score is resettling RIA prices

FP Transitions' 1-to-100 tool weights profit over AUM, and Stratos's name-preserving deal shows buyers are already paying for cash flow.

FP Transitions launched a free 1-to-100 score for RIA owners, a rough read on what a practice would bring in a sale. The weighting is a statement. It rewards profit potential and treats assets under management as just one input. For an industry that has spent decades pricing practices in cents per dollar of assets, that is a reset.

The score enters a market already moving the same way. PWD's tracking shows SEI-backed Stratos acquired RPI, a $400 million Illinois planning firm, after a multi-year search. The firm's name survives the deal. A buyer that patient, and that willing to leave the brand alone, is paying for a revenue stream that keeps producing under the same sign. It does not need the scale. That kind of price discovery used to stay inside a buyer's model. The free score claims to hand it to everyone.

This is a subscriber feature.

The full piece — and every PWD feature — is free for Morning Brief readers.

Sources & further reading
PWD internal tracking
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