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The Practice

The 15 million self-employed are the uncovered workers advisers can call

EIG's 76.2 million uncovered workers split into two prospect lists, and only one of them can be dialed directly.

The Economic Innovation Group's updated analysis, released last week, counts 76.2 million U.S. workers without access to an employer-sponsored retirement plan. The number that matters to a practice sits inside it: roughly 61 million of those workers hold jobs at organizations, while 15 million are self-employed. The first group is a policy problem; the second already buys its own benefits, which makes it the slice an adviser can call directly about an IRA, a SEP, or a solo 401(k).

Coverage is thinner than the headline implies at the sector level: EIG, working from the Census Bureau's Survey of Income and Program Participation, put the private-sector access gap at 49.1%, and among part-time private-sector employees at 77%, against 42% for full-time workers. Government employment carries broader access, though 30.2% of those workers still lacked a plan, concentrated in state and local jobs and skewed toward younger, lower-paid and part-time staff.

The employer contribution is the piece of the gap a solo plan answers: EIG found that only 37% of workers received a contribution or match to a workplace plan in 2025, at a median of about $3,000 and an average across sectors of about $5,800. A self-employed client adopting a SEP or a solo 401(k) becomes both sponsor and participant, and the funding decision moves next to the tax return rather than waiting on an HR department that does not exist.

Access tracks income far more closely than race, ethnicity or education: in the bottom tenth of household income, 88% of private-sector employees lacked a plan, 91% did not participate in one, and 91% received no employer match, while in the top tenth, 14% lacked access, according to the analysis. The qualification screen for any campaign built on the 76.2 million figure is that the gap is widest where the ability to fund an account is thinnest, so an adviser who treats the whole population as a call list will spend the quarter on households whose problem is cash flow, not plan selection.

The 61 million employed without access are reachable from the other side of the desk, since roughly half of private-sector workers sit at employers offering no plan. The small-business owner is both the prospect and the gatekeeper, and a plan installed this year is a participant roster and eventually a rollover pipeline in the decade after. As this publication has argued, the $4.9 trillion IRA-over-401(k) spread is where the income conversation gets funded, and plan sponsorship sits upstream of it.

The self-employed are the shorter path, and the measure to watch is the 37% match rate. Every point it gives back is another worker whose retirement has to be self-funded, and the practices building a repeatable intake for that client—one page that sorts a prospect into IRA, SEP or solo 401(k) plus a fee answer for an account that opens near zero—are the ones positioned to convert the uncovered into the funded. The servicing math is the open question: a solo plan that starts at a few thousand dollars a year is not a wealth-management relationship until it becomes one, and the firms willing to price that patience now are the ones holding the client when the balance does arrive.

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